Search engine positioning services are critical to the success of your Internet based business.Search Engine
Positioning Services

Our search engine positioning services are outlined below. Your first consultation with us is free. Find out how you can benefit from our search engine positioning services, call:

 888-743-9939


Search engine positioning services can be outsourced to an SEO professional.Get highly effective search engine positioning services from Star. Effective positioning DOES NOT happen by accident! It takes the knowledge and skill of an experienced SEO professional to achieve quality ranking. To help you achieve your Internet marketing goals, we offer high quality, strategic level search engine positioning services.

Search engine positioning involves far more than mere "submittal," but most people first think of submittal when the idea of search engine marketing comes to mind.

The bottom line is this: "Submittal" is the process by which search engines and directories are merely notified of the existence of your website. Submittal alone will have NO effect on your search engine positioning!

Don't leave search engine positioning to chance. That's where we come in. We employ state of the art methods to get your website effectively ranked. We learned these skills in the most competitive category on the web. If we can win in that environment, we can win anywhere!

Information you need:

Quality search engine positioning means getting effectively placed on TWO different types of search systems:

1. Directories: These are editor-compiled. Real people look at your website, evaluate it, and (we hope) add your website to the index. The major directories are:

  • Yahoo! Extremely important place to get a listing.
  • Open Directory. Owned by America Online, it provides results to around a hundred places, including the directory portion of Google.com, Netscape, AOL Search, and so on.
  • LookSmart. This one is mostly important because it provides the directory to MSN.

Once your site has been accepted by a directory, don't resubmit it hoping to improve positioning. It WILL NOT help. Also, repeatedly submitting a site to the directories can severely irritate the editors (I know, I am one). Don't do it. You might get slapped upside the head for being a pain.

2. Search Engines: Actual search "engines" are automated systems that employ mathematical methodologies to evaluate your site and include it in their indices. Search engines primarily look at title tags, headlines, body text, links that connect pages to other pages within the site, links that lead into the site from external sites, page filenames, URLs, ALT tags, and some even still pay attention to keyword tags, description and comment tags. The techniques used to achieve effective search engine ranking are completely different from those used with the directories.

Significant search engines are:

  • Google. Has huge market share, also powers AOL search.
  • Inktomi. Now owned by Yahoo.
  • AllTheWeb. Now owned by Yahoo.
  • AltaVista. Now owned by Yahoo.
  • Teoma. Owned by AskJeeves.
  • WiseNut. Owned by LookSmart.
  • Gigablast - Promising newcomer. Check it out.
  • Overture. Many call it a search engine, but it's pay-per-click advertising and it's owned by Yahoo.

Our search engine positioning services focus on providing a "clean" site for the client, one that ranks well, using no sneaky, spammy tricks, no manipulation, no games. Search engines are becoming so sophisticated in spam detection techniques that to attempt manipulation is to commit website suicide.

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Call Michael McKown
Star Search Engine Optimization Services
Toll-free: 888-743-9939

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Serving the galaxy from Southern California.

 

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